1. Lars Frideen: 15° Shelves presenting Self Service magazine retrospective


    Self service magazine, Idea-books, Lars Frideen and DesignMarketo

    Idea books and DesignMarketo at St Martin’s Lane Hotel, in Covent Garden London; we were invited by Idea Books who opened a popup bookshop to present Lars Frideen amazing wall shelves and prepare and design the space—later in the week the space was used to present a retrospective of all Slef Service magazine issues using the same shelves and a similar display.

    Lars Frideen shelves do not require any glue; the assembling is made through an easy interlocking system.
    Available from DesignMarketo shop: Lars’ 15° shelves
    http://designmarketo.com/15-degree/

    * we also uploaded recently some more pictures in two new sets on our Flickr.

    DesignMarketo and Lars Frideen for Idea-books

    * images by Amandine Alessandra




  2. 15 degree wall shelves in Wallpaper* magazine


    The 15 degree wall shelves designed and made by Lars Frideen are featured in the current Wallpaper issue (April 2011)—IDEABOOKS used those for their popup shop at St Martins Lane in London, and OMMU bookshopin Athen use them to feature their most interesting publications.

    In the issue the work of Lars is used to showcase a “mood-enhancing mix of this month’s hottest products”.

    The shelves are available from DesignMarketo directly but you might want to get in touch first to check dimension and custom sizing and modules.

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  3. In progress 2 – imminent launch


    This is another update (see earlier) on our work for our first retail space, hosted by the Barbican in their gallery shop – the opening of this new collaboration will coincide with their new show: Pioneers of the Downtown Scene, New York 1970s

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    The shop is currently featuring a selection of products commissioned for our past events Tea Tasting (Future Beauty: 30 years of Japanese Fashion) at Barbican and the FoodMarketo events (in collaboration with Apartamento magazine: Fruits&Vegetables at Milan Salone del Mobile 2010 and Coffee&Friends at London Design Festival 2010) as well as some objects showcased on the website… Slowly the selection will grow with the new collection assembled for the collaboration with the Barbican Art Gallery.

    We are all very excited by the feedbacks, the drawings and pictures of the projects we are receiving from the design team. The products will be exclusively presented in avant-premiere on the night of the 31st of March during the dinner we organise in the gallery. There are a few seats left, so if you haven’t booked yet, you should
    Reading the emails from Maud—with who we are planning/designing the menu—is simply mouth-watering. For those of you who attended our Coffe&Friends event last september, she was the one in charge of the kitchen and prepared the amazing nibbles and finger food of our party. For those who missed it, head over the booking page at Barbican—you don’t really want to miss this!

    * If you are abroad, please stay re-assured as the website will receive an update on both it content and its design in the coming weeks and most of the products available in our first retail shop, will also be available online.

    ** As usual: how could I recommend you more to stay up-to-date with our activities on FacebookTwitter or via the Mailinglist—you would be sad to miss anything!