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Growing Fruits and Vegetables is an attempt to visualise the individual daily intake of fruit and vegetables.
It also tries to get us (younger and older ‘kids) to be conscious about including enough fruit and vegetables in our every day diet.

The pieces of the carrot represent the growing process of some vegetables’ coming from the ground. The carrot is divided into 5 pieces which correspond to the 5 portions of fruit and vegetables that doctors recommend having every day. Every time ayou eat a portion of fruit or vegetables (a day), you add a piece to the carrot.

When the carrot is completed, you had all the necessary fruit and vegetables for the day, and you have ‘grown’ a vegetable.

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